When Kerry Katona met Cash Lady!
We’re delighted to announce that, for the first time, Cash Lady has a face and a name – Kerry Katona! You can watch the new ad right now!
The ad launched on January 8 2012, and Kerry’s going to be the face of Cash Lady for the foreseeable future. She’s been excited to do it, and we’ve been looking forward to this announcement.
One of our team, Barry, was there with her on the day of filming. He said “She was brilliant to work with. Really professional, and very funny – she had the crew in stitches throughout the day!”
“It’s not as quick to make an advert as you may think. We filmed a few different versions, so we could see which looked best on the screen, and then it all has to be edited together. There are even special effect shots in there – the website on her laptop was added in post-production, so it shows up properly. It was actually covered in green paper, so the website could be shown afterwards!”
We also want to wish Kerry luck, as she’s going back to Atomic Kitten! It looks like 2013 is going to be a great year for Kerry Katona, and getting her on board with Cash Lady means that it’s already a great year for us too!
Keep an eye on the Telly and our Facebook page to keep up to date with our publicity campaign. And don’t forget, if you need up to £300 to deal with an emergency or unexpected expense, you can apply online or call us free on 0800 566 8000.
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